WhatsApp API Platform

User Guide

Get started as a User — campaigns, automation, team chats, and customer management.

Welcome to the User Guide. Everything you need to send WhatsApp campaigns, automate conversations, manage your team inbox, and grow your customer relationships — all from one dashboard.

Dashboard overview showing campaign stats, recent conversations, and quick action buttons

What is this platform?

This is a WhatsApp Business Platform that lets you send marketing campaigns, build chatbot automations, manage team conversations, and track everything with detailed analytics. Whether you're a solo operator or part of a larger team, the platform connects your WhatsApp Business Account (WABA) to a powerful dashboard so you can reach customers at scale while staying compliant with WhatsApp policies.


Getting Started

The Setup Guide on your dashboard (and below) shows the steps in order. Follow them to start sending messages:

Get your wallet recharged

Your reseller will recharge your wallet with credits. Contact them if you haven't received a recharge yet.

Activate your plan

Go to Billing and activate a plan so you can send messages and use WhatsApp features.

Billing page showing wallet balance in INR, recharge button, and recent transactions

Connect WhatsApp

Link your WhatsApp Business Account number in Settings → WABA Numbers or via the Connect to WhatsApp prompt on the dashboard. You can choose Normal onboarding (fresh number via Facebook/Meta) or Coexistence onboarding (keep your existing number on the mobile app and the platform).

Dashboard or WABA card showing the Connect to WhatsApp prompt and button to link your number

Full walkthrough

Step-by-step instructions for both types are in the Onboarding guide.

Verify your business

Complete Meta business verification to unlock higher messaging limits and start sending messages. You can start this from Settings → WABA or the Meta Business Suite. Unverified accounts are limited to 250 business-initiated conversations per day.

Meta Business Suite verification prompt showing required documents and verification status

Start messaging

Send your first campaign or configure automation once connected and verified. Go to Campaigns (5-step wizard), set up a Chatbot, or open Team Chats to respond to customers.

Campaign creation wizard showing the five steps: info, template, variables, media, and send


Your Dashboard at a Glance

When you log in, the dashboard gives you an instant snapshot of your account activity:

Dashboard with annotated sections highlighting the statistics panel at the top, campaign quick actions in the center, and the recent conversation feed on the right

  • Stats panel — Messages sent, delivered, read, and failed counts for the current period
  • Quick actions — Jump straight to creating a campaign, managing templates, or opening team chats
  • Recent conversations — See the latest customer messages and which agents are handling them
  • Wallet balance — Your remaining balance (in INR) at a glance so you never run out mid-campaign

Feature Overview

Explore everything the platform offers. Click any card to jump to its documentation.

Campaigns & Messaging

Automation

Communication

Tools & Integrations

Reports

Settings


Quick Start Paths

Already know what you want to do? Pick your path:

Send Campaigns

Goal: Send a WhatsApp broadcast to your customers.

  1. Create a template — Go to Templates and create a message template. Submit it for Meta approval (takes up to 24 hours).
  2. Build your audience — Go to Segments and create a segment, or prepare a CSV with phone numbers for your Campaign.
  3. Launch your campaign — Go to Campaigns, follow the 5-step wizard, and hit send. Track results in Delivery Report.

Automate Responses

Goal: Set up an automated chatbot to handle incoming messages.

  1. Design your flow — Go to Chatbot and create a new bot. Use the visual editor to add message nodes, questions, and conditions.
  2. Set up variables — Define variables to capture customer responses (name, email, order number, etc.) and use them in conditional logic.
  3. Activate — Test your flow, then activate it. Incoming messages matching your trigger will be handled automatically.

Manage Support

Goal: Handle customer conversations with your team.

  1. Set up agents — Go to Settings and add team members as Agents with appropriate skillsets.
  2. Open Team Chats — Go to Team Chats to see incoming conversations. Assign chats to agents manually or let skill-based routing handle it.
  3. Track with Tickets — Create Tickets from conversations for issues that need follow-up. Monitor resolution in Inbox Report.

Key Concepts

New to WhatsApp Business messaging? Here are the terms you'll see throughout the docs:

  • WABA (WhatsApp Business Account) — Your official WhatsApp Business Account registered with Meta. You connect it during onboarding. One WABA can have multiple numbers, but each number can only be connected to one platform at a time (unless using Coexistence mode).
  • Templates — Pre-approved message formats required by WhatsApp for initiating conversations. Learn more in Templates.
  • Segments — Groups of customers filtered by attributes, tags, or imported lists for targeted Campaigns.
  • Wallet & Billing — Messaging usage is charged from your wallet based on plan rates. Manage this in Billing.
  • Agents — Team members who handle Team Chats and Tickets, optionally via skillsets in Settings.
  • Chatbot Nodes — Building blocks in Chatbot flows (Message, Question, Condition, Webhook, Ticket).
  • Opt-In / Opt-Out — Consent and unsubscribe controls using keyword-based policy handling. See Opt-In / Opt-Out.

The sidebar on the left matches the menu structure in the web app. Use it to jump directly to any feature's documentation, or follow the Getting Started path above to set up your account step by step.

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